Identify ideal MLM brand

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In Malaysia, MLM software is crucial. The Malaysia MLM software market is exploding. As more and more professionals and working-class people find out that they can make a tremendous amount of money working very little hours, the multi-level marketing business is facing exponential growth.

It’s easy to see why. When somebody starts turning $1 into $300, you can bet that people will find out. Even if that person doesn’t like to brag, even that person is very quiet and very private, none of that matters because word will get out. After all, you can only hide your wealth for so long until people see you roll up in a brand-new Mercedes. People will and ask questions. The cat eventually will get out of the bag, and people will get in on the MLM program that you are a member of.

Of course, most people who are able to achieve any kind of success with MLM are more than happy to brag about it because their friends and family would sign up under them, and their network gets bigger and bigger. As you already know, in this business, the larger your network, the higher the chance you will make a tremendous amount of money. That’s just the way it works.

With that said, there is a dark side to the popularity of the multi-level marketing model in Malaysia and other markets. You probably don’t need me to explain what this danger is. The big danger, just for the sake of clarity, is public fatigue. Let’s get that out of the way. As this type of money-making operation becomes more and more popular, people would start to think that if you have heard of the details of one particular program, chances are all other programs that use the same structure pretty much are similar.

This is very dangerous, not just for those people but also for you. It’s going to be more difficult for you to do your job because you’re going to have to be more convincing. You’re going to have to try much harder to essentially just be heard because people would start to dismiss you. People would think that since your business is somewhat similar to other MLM outfits that have started in the past and crashed, then your business is probably going to suffer the same fate. Why would they invest their hard-earned money on your operation?

This brings me to the bigger danger.

The Biggest Danger: Guilt by Association Killing the Industry

What is the worst thing that can happen? The worst thing that can happen is one badly led and maintained multi-level marketing network crashing and burning so badly that it essentially gives the whole industry a black eye.

If you think this is some sort of doomsday scenario, think again. This has happened many, many times in many different countries. We’re talking about Singapore; we’re talking about the Philippines, and other places in Southeast Asia and beyond.

This should not be surprising because people again look at the industry as basically generic. If people are using the same structure to create downlines and create networks, then essentially it’s the same business.

Of course, this is absolutely mistaken because some companies are more viable and commercially stronger than others. There are MLM companies like Amway that have been around forever and continue to make billions upon billions of dollars every single year. These companies make money on autopilot.

There is no dispute whether the model works. What is in dispute is the fly-by-night operations that threaten the industry because they’re so badly run and don’t really care about the welfare of the people that join their networks. Your big challenge is guilt by association. You don’t want your brand to be tainted by the bad performance of other industry players.


How Do You Fix These Problems?

To fix these problems, and I don’t mean to be simplistic about it, it really boils down to building a brand. I’m not talking about building any random brand. I’m talking about building a clean, professional MLM brand.

In Malaysia and elsewhere, you have to stand out in terms of integrity, transparency and accountability. If your company can do a good job on those three measures, then your business is probably going to be around for quite some time, especially if your network continues to grow. These two factors feed into each other because the more trustworthy the public thinks your company is, the more eager people would be in joining your company. If they start to make money, and they know that this is not a scam, that this is legit, they’ll refer even more people, and this can build even more credibility as more and more people actually make money from your system. That’s how it works.

To make that a reality, you cannot be sloppy. You cannot just rely on manual tracking. You cannot rely on word of mouth. You cannot rely on ledgers or any other old-fashioned ways of tracking network layers and levels. If you develop a habit of being sloppy and not giving credit where credit is due, it’s only a matter of time until your business goes belly up.

This is why mlm software malaysia┬ámust be used or else. You already know what “or else” means. No need for me to spell it out.

So, why should you use this type of software? What are the benefits that you get?

First, you get solid performance. You don’t have to worry about forgetting a detail. It’s all there because everything is entered in real time.

You also get predictability. When somebody enters a sale, you know how much the person who referred that person will get. You know what the commissions will be when it’s split up across many different levels. This makes the whole system more trustworthy.

There’s also accountability because people only need to log on to a website to see how much referral money they have coming their way or how much sales they have referred. There’s no guesswork. This means that they can’t blame you for bad accounting. They can’t blame the people who referred them for hiding the ball or otherwise playing some sort of dirty trick. Everything is in one dashboard, and all money is accounted for.

This then leads to the next benefit of transparency. You want to create a system where people know exactly what’s going on. They’re never left in the dark. You’re not hiding the ball. You’re not in any way, shape or form tricking them.

This can lead to greater and greater levels of trust, which is the next benefit of MLM software. Since everything is laid out clearly and there are solid accounting principles as well as mechanisms in play, people’s trust in your system is not only maintained but continues to grow over time. Eventually, you will be able to have more and more members, which highlights the fact that MLM software enables you to create a scalable enterprise.

Believe me, I’ve seen all sorts of otherwise highly trustworthy programs crash and burn because they couldn’t scale up people. There are so many people applying to become distributors or retailers, but the system couldn’t keep up. They are victims of their own success.

You don’t have to have to have that problem if you have the kind of application that builds trust.

The Bottom Line

It’s a war of attrition out there. There is really no other way to say. It’s attrition. If you use software, you have a higher chance of making it. That’s the bottom line.

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